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My Process

The real magic happens when brand strategy and brand photography coexist. Our true work begins with strategy to figure out how to engage your audience, finding more of the RIGHT clients.  Once your business starts engaging you'll begin growing a truly profitable and recognizable brand.

Brand marketing photographer taking pictures in Charleston

What You'll Experience

Consultation Call & Custom Photography Quote

We'll schedule a no-obligation consultation call to learn about you, your brand goals, and brainstorm some initial ideas.  My brand photography packages are created custom for your goals and range from headshots, 1-hour to full-day shoots, monthly stylized photography, and quarterly photography packages.  

Once your contract is signed and approved with payment in hand we'll have your date locked on the calendar!


Brand Strategy Session

This is where the magic starts to happen. This meeting is all about you - your vision, your passion, and your challenges. I will guide you through my established brand discovery and strategy process so we can pinpoint your precise brand photography needs. We will also discuss props, timeline, wardrobe, hair, makeup, and shooting location(s) for your session.  These details minimize your stress and maximize your results.

Wellness products arranged on a table for brand photography

Brand Photo Session

Everything comes together during our photoshoot. You'll have a full list prepared of what to wear and bring.  I provide clear direction helping you feel at ease during our session, and include you every step of the way making sure you love the results.  My goal is to help you forget about the camera and just be your authentic self. We will have fun - I promise!

Woman holding umbrella for boutique photographer photoshoot

Brand Photo Presentation

You will receive a custom, private gallery of hand-polished images, with full digital usage rights. We will meet to walk through your gallery, photo by photo, so you’ll have a full, confident understanding of exactly how, where, and why to use each picture

Brand photographer taking photos of client's book
women in real estate office posing for realtor photographer

What You'll Wear

Wardrobe consultations for brand photoshoots are critically important. I spend hours making sure you are well-prepared for our shoot. During our Brand Strategy Session, we will put together a color palette and choose several “looks” that complement your brand strategy. 


If our shoot is to include more than one person, I will provide unambiguous instructions so that all attire is cohesive and coordinated.

Where We’ll Shoot

Location scouting is one of my favorite ways to customize a brand photoshoot to fit your business's personality and goals. Whether we’re taking photos at your office, in a studio, or out in nature, our chosen setting will set the tone for your photos. I am also willing to travel and shoot at locations outside of Northeast Wisconsin.

Strategic Visual Storytelling - Does It Work?

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